The multi award-winning app has everything the customer needs for their holiday in one place, anytime, anywhere. The app features:
– Flight information, from check-in times to luggage allowances
– Maps to help customers plan their journey to and from the airport, whether by car, bus or train
– Destination guides and ‘Top 10’ must-sees
– Holiday countdown
– Weather updates
With a robust design it was purpose built to work seamlessly for both iOS and Android devices. The app was released in multiple countries and was also rolled out across other TUI brands, including First Choice.
The app was a flagship agile project for AKQA, being one of the first Lean projects delivered by the Agency. We designed, we built and we released the product rapidly and iteratively, drawing on the key Lean principles.
I personally directed iterations of the concept through to production release 2.0, as well as roll out across other TUI brands once the concept had been proven in market. I produced publicity videos for TUI, Thompson and First Choice to promote the app’s features and benefits. The videos were also adapted to work across multiple markets and languages.
I created the web presence for the hugely successful Nike+ Training Club app, designed specifically to promote the app on Nike’s Global website, nike.com. The app allowed the user to choose from over 100 workouts by Nike Master Trainers.
Nissan's Connected Future was a platform for personalising your own Nissan. I developed the storyline, art direction and final designs for the promotional video to show the future of purchasing, including how everyone can personalise and customise their own Nissan. By accessing the customers social media data we were able to make informed recommendations and provide and unrivalled personal service. The video shows the end to end customer experience, from the moment they are presented with a targeted ad, through to the forecourt, and finally to purchase.
Visiting the Polar Regions is an incredibly expensive experience and therefore people are reluctant to commit. Quark Expeditions, the leader in polar expeditions, wanted a device to convert potential customers to hard sales. They wanted to be able to demonstrate the unique experience of travelling to Polar Regions to customers whilst they remained in the comfort of their premium cruise ships.
Based on the brief we created a concept placing the customer in the middle of the Antarctic wilderness, utilising the release of the Samsung Gear VR. Witnessing the "wow" moments of the Antarctic in such a fully immersive experience would help to raise awareness and convince the "on the fencers" to take the trip of a lifetime.
I undertook the redesign of Barclays Self Service pages for Barclays.com.
The award winning World’s Cheapest Taxi Rank powered by Nissan LEAF was an Nissan Brand Experience campaign. The experience was created to raise awareness of Nissan’s ‘The Big Turn On’ campaign and to highlight how the Nissan Leaf 100% electric cars are six times cheaper than a conventional petrol car.
I art directed and designed the taxi ranks and taxi livery. The taxi ranks were set up in the bustling cities of London and Amsterdam, enticing people to tweet "6xcheaper" and the destination of their choice in order to receive a free taxi ride to their desired destination.
The campaign received high acclaim and won multiple awards.
The Dr Who Encyclopedia app is the ultimate series companion and episode guide, covering eight thrilling years of Doctor Who. The app allows avid Whovians to search through thousands of entries including terrifying enemies, favourite characters and archived episodes.
It was featured as iTunes UK App of the Week and ranked No. 1 Book app.
Praise for the Doctor Who Encyclopedia for iPad:
“The Doctor Who Encyclopedia doesn’t disappoint…The level of detail is remarkable…The navigation is excellent too.” – Futurebook
“Beautifully rendered” – AppleGazette
The contactless world of bPay by Barclaycard gives you the choice of how you pay and make buying fun, fast and secure.
My responsibilities included the online presence and platform for the bPay products, including brochure-wear, back-end and social. The responsive design also had to incorporate affiliate brands to bPay, including Southampton FC, Gay Pride and British Summer Time festival.
With the release of the new McLaren Spider, McLaren automotive wanted a premium car configurator to match the values and high standards of a McLaren.
Barclays Premier banking concept from in-store interactions with the customer to fully integrated online services.
Heineken social content piece to celebrate Chinese New Year
I have been featured twice in the popular .Net magazine. Firstly, in the "Website build off" feature, where the brief was to design a sports betting site for the African 2010 World Cup. Secondly, in the discussion section, debating designing for the charity sector... "Charity sector design: exciting or binding?"